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The 7 Patterns Almost Every New Coach Falls Into
By Angela Cox, published December 19, 2025
Many coaches begin their journey believing the first year will be logical and linear. They train.They qualify.They put themselves out there.Clients appear.Momentum builds. It is a comforting idea. It suggests that effort leads neatly to outcome, and that following the steps will produce predictable results. In practice, the early months of coaching rarely unfold this way. What shows up instead

How Pretender Masks Show Up in Coaches (And Why It Matters More Than We Admit)
By Angela Cox, published December 5, 2025
Most coaches are remarkably self-aware when it comes to their clients. They listen for the story beneath the story, they track the nervous system, they hold the silence (or, in our case, the not silence), and they pride themselves on their ability to tune in with precision. Yet, ironically, it is in this same seat of apparent awareness that something
From Corporate Leader to Transformational Coach | Liv’s Career Switch Story with Paseda360
By Angela Cox, published November 17, 2025
After 25 years in a senior corporate role, Liv Cropper knew it was time for something new.She’d achieved professional success — but beneath the surface, she was ready for a different kind of fulfilment. “I’d been at the same company for 25 years and had just made the decision to pivot my career to executive coaching.” Like many leaders, Liv

Why Humans Seek Conflict
By Angela Cox, published October 27, 2025
We like to imagine that we are creatures who long for peace. Yet, if you study human behaviour closely, you’ll find that we are also creatures who seek conflict. It sits in our bones, not as a moral failing but as an evolutionary imprint. Conflict brings with it a strange kind of aliveness. It sharpens the senses, floods the body

Push Me, Pull Me: Why the Messy Middle of Change Matters Most
By Angela Cox, published June 30, 2025
You’ve had the insight. You know the pattern. But acting differently still feels like walking in shoes that don’t quite fit. That’s what I call Push Me, Pull Me. It’s the awkward, powerful, and often overlooked stage of change, the messy middle where transformation is happening, even when it feels like it isn’t. At Paseda360, we don’t skip this part.

Why Deep Self-Awareness is the First Step to Real Change
By Angela Cox, published June 13, 2025
When my parents decided to redecorate my childhood bedroom, they made one crucial mistake. They underestimated the woodchip. If you’ve ever had the misfortune of trying to remove this stubborn, textured wallpaper, you’ll understand. It’s spiky, it clings for dear life, and it hides what’s underneath. Armed with a scraper and a steamer, they began the process with energy and

Why the GROW Model Has Had Its Day – And What Needs to Replace It
By Angela Cox, published May 26, 2025
Coaching is evolving. And if it’s going to remain relevant, impactful, and ethical in today’s complex workplace landscape, we need to evolve with it. Over the past few months, I’ve spoken to countless organisations about how they’re embedding coaching into leadership. And I keep hearing the same thing: “We’re teaching our leaders the GROW model.” When I ask why, the

We’ve got to stop coaching people to be ‘professional’
By Angela Cox, published April 28, 2025
I’ve come to actively dislike the word professional. Not because I lack professionalism; quite the opposite. But because of what the word has come to represent in so many workplaces, coaching rooms, and leadership development programmes. When most people say “professional,” they mean polished. Controlled. A version of yourself that’s been edited to fit. It conjures up images of suits and scripts. Of

Make 2025 the Year You Step Into Coaching
By Angela Cox, published March 26, 2025
If 2024 left you feeling stuck in the same routine and wondering when you’ll finally make the change you’ve been dreaming about, let me tell you this: 2025 can be the year you flick the switch. Coaching isn’t just a career—it’s a calling. It’s the opportunity to step into a role where you guide, empower, and inspire others, all while

Strategies for Overcoming People Pleasing Behaviours
By Angela Cox, published August 5, 2024
Discover effective strategies for overcoming people-pleasing behaviours using the Paseda360 Pretender Model. Learn how to set healthy boundaries.

Fear of Speaking Up: A Silent Epidemic
By Angela Cox, published July 22, 2024
Have you ever kept your idea quiet in a meeting? You’ve wanted to say it out loud but you are ruminating; wondering if it’s a good idea. Worrying what people will think of it?Thinking ‘What if it makes me sound stupid?’ And while you are ruminating… …a colleague puts forward a similar idea, which is met with approval, and you

Helping Clients Overcome Resistance – A 2024 Guide
By Angela Cox, published July 8, 2024
Discover how to overcome resistance in coaching with Paseda360. Explore innovative methods like Limitless Light Therapy for transformative client outcomes.
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