Outstanding Support and Collaboration: The nominee should consistently provide exceptional support to coaches, clients, or the wider team, playing a key role in the success of coaching activities.

Behind-the-Scenes Impact: Though not always in the spotlight, the nominee’s work should be recognised as essential to smooth operations-be it through admin, logistics, client services, or technology

Dedication and Dependability: The nominee should show strong commitment to their role, with a track record of reliability, attention to detail, and a proactive approach to problem-solving.

Positive Attitude and Team Spirit: The nominee should foster a warm, collaborative environment through positivity, empathy, and team-mindedness.

Enhancement of Client Experience: The nominee’s contributions should directly or indirectly enhance the client experience, supporting the delivery of high-quality coaching services