Paseda360 Ethos
Most people who come to coaching are not broken.
They are capable, intelligent and successful.
They feel the pressure to perform.
They carry expectations.
They hold themselves to impossible standards.
On the outside everything looks fine.
On the inside something feels stuck.
This is what we call the Silent Middle.
And it is the reason Paseda360 exists.
Paseda360 was created to help people move beyond simply coping with life and into becoming who they really are.
Because real transformation does not come from surface level coaching conversations. It comes from understanding the human being underneath the performance.
Paseda360 was founded by Angela Cox after more than two decades working in business transformation and leadership development.
Angela spent years inside large organisations helping leaders navigate complex change.
She saw talented people achieving extraordinary things professionally while privately struggling with self doubt, perfectionism, burnout and the pressure to keep performing.
Traditional coaching frameworks were helpful, but often they stopped too early.
They focused on goals and behaviour.
What they missed was identity, emotional regulation, past conditioning and the deeper patterns that shape how people show up in their lives.
Angela set out to create a different approach. One that worked with the whole human being.
After extensive training across coaching, psychology and therapeutic disciplines, and thousands of hours working with clients, the Paseda360 Human-Centric methodology was born.
Human-Centric Coaching
Paseda360 is built on a simple belief. You cannot help someone build a better future if you ignore the patterns that shaped them. Human-Centric coaching works across three dimensions of change.
Understanding the experiences, beliefs and conditioning that influence behaviour.
The present
Recognising the patterns that are keeping someone stuck today.
The future
Supporting people to create a life that is aligned with who they really are.
Many coaching models focus only on the present and the future.
Paseda360 works across all three.
The result is deeper, more sustainable change.
Challenging the Coaching Status Quo
Much of the coaching industry still relies on models developed decades ago. They emphasise neutrality, endless questioning and rigid frameworks. While these approaches have their place, they do not always meet the complexity of modern life.
Paseda360 takes a different view.
Human-Centric coaching allows the coach to bring perspective, challenge and insight when it is needed. It integrates coaching with psychology and behavioural understanding while maintaining strong ethical boundaries.
The goal is not to follow a script.
The goal is to help people create meaningful change in their lives.
Developing the Next Generation of Coaches
Paseda360 has grown from a single coaching practice into a thriving coach training academy and professional community.
The organisation now delivers accredited programmes designed for both new and experienced coaches who want to work at a deeper level.
These programmes focus on helping coaches develop their own voice and identity while learning a structured methodology that supports real transformation.
Graduates become part of a growing community of practitioners committed to raising the standard of coaching.
The Paseda360 Community
One of the things people notice quickly about Paseda360 is the community.
Coaches describe it as supportive, honest and deeply human.
Small cohorts allow learning to feel personal.
Live sessions and in-person events create real connection.
Experienced mentors and supervisors support coaches as they develop.
There is a strong culture of celebrating progress and supporting each other along the way.
It is not unusual to see pom poms being shaken when someone shares a win.
This spirit is part of what the community calls Green Blood.
She is an award winning entrepreneur, mentor and executive coach who has helped thousands of people create lasting change in their personal and professional lives.
Angela is recognised as one of the UK’s most recommended coaches and is known for her direct, thoughtful approach to helping people move beyond the patterns that keep them stuck.
Her work combines deep psychological insight with practical action, helping individuals and leaders develop the confidence and self trust to live and lead authentically.
The Mission
To move it beyond surface level conversations and into work that supports the whole human being.
And to equip the next generation of coaches with the courage, skill and depth required to do that work well.
Because the world does not need more perfect performers.
It needs more people who are prepared to show up as their real selves.
Meet Team Green
Founder & Paseda360 Methodology Creator
Angela Cox is the founder of Paseda360 and creator of its human-centric coaching methodology. A multi-award-winning executive coach and therapist, she has helped thousands create lasting change in their lives and careers. With a background in corporate transformation and strategy, she blends psychology, neuroscience, and coaching to go beyond surface-level change. She is recognised as one of Spear’s 500 most recommended executive coaches.
Dr Andy Cope is Course Director of the Positive Psychology Coach Programme and a leading expert in positive psychology, with a PhD in happiness, wellbeing, and flourishing. Co-creating the programme with Angela Cox, he brings decades of experience translating research into practical, engaging learning. He is the founder of Art of Brilliance, a bestselling author, and a global keynote speaker.
Julian Roberts
Associate Course Director, Team Coaching Certificate
Julian is Associate Course Director for the Team Coaching Certificate and an expert in team resilience, leadership, and organisational transformation. A seasoned executive coach with over 20 years of leadership experience and an MSc in Psychology, he supports teams to perform and adapt. His approach is practical, evidence-based, and grounded in real-world application.
Programme Experience Manager
Kaf is Programme Experience Manager and ensures every Paseda360 programme runs smoothly from start to finish. With over 20 years in education, she creates a supportive, well-organised experience for every student. Known for her warmth and attention to detail, she keeps everything on track while making people feel supported throughout their journey.
Laura Cole
Client Experience Manager
Laura is Client Experience Manager and a facilitator on the Advanced Practitioner programme. With a background in teaching and senior leadership, she brings strong facilitation, communication, and the ability to unlock potential in others. She supports students to feel challenged, confident, and clear as they progress through their training.
Digital Strategy & Web Development Lead
Thomas leads digital strategy and web development at Paseda360, designing seamless user journeys and managing the systems that support the business. From websites to CRM and learning platforms, he ensures everything runs effectively behind the scenes. With a background in professional sport and software engineering, he brings both strategic thinking and technical expertise.
Orlee Santilliana
Lead Designer
Orlee is Lead Designer at Paseda360, shaping the organisation’s visual identity through thoughtful, human-centred design. She brings the brand to life in a way that is clear, consistent, and aligned with the Paseda360 ethos.
Andrea Giussi
Community & Engagement Lead
Andrea is Community and Engagement Lead, responsible for how Paseda360 stays connected to its community. She leads communications across programmes and the wider network, ensuring people feel informed, included, and part of something from the start. Her work keeps everything flowing in a way that feels human and consistent.
Master Practitioner Facilitator & Coaching Supervisor
Rachel Norrington
Evaluator and Coaching Supervisor
Rachel is an Assessment Evaluator and Coaching Supervisor on the Advanced Practitioner Programme. As a Paseda360 Advanced Practitioner and Master Practitioner in training, she understands what it takes to develop as a high-calibre coach. With a background in HR leadership and transformation, she ensures assessment is carried out with care, quality, and fairness.
Vanessa Allen
Facilitator and Accreditation Mentor
Vanessa is a facilitator and accreditation mentor on the Advanced Practitioner programme. Having started as a student, she now supports coaches with clear, practical feedback to refine their practice. She brings a strong understanding of the learning journey, ensuring students feel supported, challenged, and able to progress.
Haley Heath
Facilitator
Haley is a facilitator on the Advanced Practitioner programme, bringing over 20 years of experience in leadership, change, and transformation. A certified Advanced Practitioner and Master Practitioner in training, she combines her corporate background with holistic approaches to support confident, well-rounded development in the coaches she works with.
Ann Vangoidsenhoven
Faciliatator
Ann is a facilitator with over 25 years of international executive leadership experience, leading teams through change and building trust in complex environments. She completed both the Advanced and Master Practitioner programmes and now brings a blend of real-world leadership and personal insight to her work, helping others move forward with clarity and confidence.
